Backlit Graphics: Choosing The Right Media


Back lit graphics and published signage has for ages been a compelling advertising platform. You’ve found them used efficiently in retail stores, attention-grabbing POP screens, breathtaking trade show exhibits and leveraged at Out-Of-Home advertisements places; airports, restaurants, resorts, transit shelters and stores.

Lighting is critical to the way your backlit project reaches the user; need a source of light for optimum visibility?

Quick Fact – LED’s cost less to operate than fluorescents, have a smaller carbon footprint and also require less maintenance, all the while providing maximum impact by making every inch of this backit image evenly ventilated.

Here Are popular backlit image options and that which makes them versatile marketing weapons:

Duratrans is actually a translucent, silver-halide, photographic duratrans film that’s printed by exposing red, green and blue inks from a large-format photo laser printer. As a backlit picture, Duratrans excels in color equilibrium, brilliance and contrast. Duratrans could be the perfect pick for the highest end software such as jewelry stores, cosmetic stores, fine art galleries and upscale towns. Other terms frequently used interchangeably with Duratrans are C-prints, Lambda Prints and LightJet Prints. Though each is produced using different equipment, the result are virtually identical.

Inkjet Backlit Film – Known by many different titles, such as for instance DuraPrint, DuraTex or DuraView, PET film by having an ink-receptive backlit coating has become the standard for digitally printed backlit pictures. Printed on a high quality latex ink media, such as the HP Latex 3000 or a variable dot UV-curable ink press such as the Vutek GS3250 Pro, this really is just a close moment to Duratrans in grade, just not as expensive. Scratch, tear and smudge-resistant, back lit PET picture looks amazing as a front lit or backlit graphic. It’s becoming the typical substrate for luxury outdoor displays like ny Newsstands.

Semiopaque Polystyrene – Called translucent styrene, is even more cost-effective compared to backlit PET picture and particularly suited to high-quantity back-lit roll outs. Styrene is fabricated in a variety of thicknesses and opacities, from see-through dead-white opaque. While thicker and more opaque models are omnipresent throughout the retail environment as front-lit images; thinner, more translucent variants are a wonderful option for back lit advertisements, including out-of-home advertising structures like bus shelters and telephone kiosks.

Quick Fact – If you operate from the quick-service or even fast-casual restaurant perpendicular, the ease of use, cost effectiveness and endurance of either ink-jet back lit picture or translucent styrene for the own menu boards is really a sure means to light your restaurant up sales minus the high upfront fees, power consumption and content management fees associated with digital menu boards.

SEG Fabric back lit – Designers and new directors are finding dye-sublimated fabrics for their backlit images since they are lightweight, simple to install, are available in endless sizes and produce stunning, vibrant colors. Usually known as Silicone Edge Graphics (SEG), the fabric features a thin bead of silicone sewn round the perimeter which is later inserted in to the aluminum channel of the back lit graphic. It is crucial to choose a fabric that diffuses the light evenly after installed. The very best cloths for this specific purpose are woven, for example as Triple White, available from a range of manufactures. Woven fabrics, unlike their cousins that are Spartan, do not”pinhole” or allow little holes of light to reveal through the fabric when installed. Though fabric may be printed with latex or latex UV-curable inks, such as its absolute best results make confident that your print provider utilizes dye sublimation printing.

Acrylic – Clear and durable, consider acrylic when your back lit graphics take an exceptional, quality look with a feeling of thickness and are intended for longterm utilization. A popular selection for interior design, second-surface printing (the picture is swiped during printing to appear right-reading when viewed) on clear acrylic is beneficial for high-end displays and ecological images. In addition to this dimension added by appearing through the clear oil to the image, the top of the oil becomes a protective barrier between your watching side and also the printed side.

Fast Fact – How do you obtain white information from a digital document that simply has cyan, magenta, black and yellow? Back in Photoshop, white has been published with a fifth channel, and then processed by the split.

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